SANYO
Global Site HOME
News Releases

30.Jan.2007

Reshaping and Optimizing the Global Sales Structure
SANYO Sales & Marketing Co., Ltd. integrated into SANYO Electric Co., Ltd.
Tokyo, January 30, 2007----- SANYO Electric Co., Ltd. (SANYO) announced today the decision to merge SANYO Sales & Marketing Co., Ltd. (SSM) with SANYO on April 1, 2007. SSM is responsible for overseas sales, marketing, logistics and import and export of SANYO’s finished goods, and import of materials and parts. SSM will be dissolved following the merger. The functions carried out until now by SSM will be transferred to SANYO Electric Co., Ltd., specifically to the Overseas Marketing Headquarters (tentative name) which is to be newly established in the Global Sales Group.
Consequently, through the consolidation of the Group structure, SANYO will be able to manufacture products best tailored to the needs of each market, strengthen the sales mechanism, expand sales in overseas markets and increase customer satisfaction.

Upon this merger, by unifying the overseas marketing strategy and reshaping as well as optimizing the global sales structure, SANYO aims to further expand sales overseas based on the core businesses and raise customer satisfaction. SANYO will be able to further the restructuring of overseas sales offices through increased efficiency, synergy, and cross-sales among operations.


SANYO Sales & Marketing Co., Ltd.
Company name: SANYO Sales & Marketing Co., Ltd.
Representative: Takashi Hirao, President
Establishment: March 1970
(Established as SANYO Electric Trading Co., Ltd. in November 1960. In October 2001 it merged with SANYO Life Electronics Co., Ltd. and assumed the present company name. The establishment date of the previous company with which it merged (SANYO Life Electronics Co., Ltd.) was March 1970)
Location of Head Office: 2-5-15, Hiyoshi-cho, Moriguchi City, Osaka, Japan
No. of employees: 449 (as of September 30, 2006)
Net sales: 915.9 billion yen (as of March 2006)
Capital: 13.8 billion yen (wholly-owned by SANYO Electric Co. Ltd.)
Business contents: Sales and import/export of various electronics products and parts

For Press Contact: (English Only):
Global PR Team, Public Affairs Unit
Corporate Communications Headquarters
SANYO Electric Co., Ltd.
Tel: +81-3-6414-8615
Fax: +81-3-6414-8720
E-mail: i_press.1014390@sanyo.co.jp

Close
Page Top
Copyright(C) SANYO Electric Co., Ltd. All Rights Reserved.